Thursday, April 10, 2025
Eric Peffer
Join us for an insightful session where Adriano Blanaru, Founder & CEO of PPFX Labs, will guide you through the rapidly evolving world of Generative AI and help you connect the dots between cutting-edge technology and practical business value.
In this comprehensive presentation, you'll gain:
- Clarity on the AI landscape - Cut through the hype to understand what Large Language Models, assistants, and agents can actually do today
- Practical techniques - Learn effective prompting strategies that dramatically improve results and avoid common pitfalls
- Real-world applications - See concrete examples of how AI is being implemented across business functions, from marketing to operations to product development
- Implementation framework - Discover a structured approach to identifying, testing, and scaling AI opportunities in your organization
- Future-ready insights - Understand how to prepare yourself and your business for an AI-enabled future
Adriano will share personal examples of how he uses these tools daily, demonstrate building simple AI workflows without coding, and provide actionable frameworks you can apply immediately. Whether you're just beginning to explore generative AI or looking to advance your current implementation efforts, this session will help you translate technological potential into measurable business results.
This is not a theoretical discussion but a practical guide focused on helping you extract real value from AI technologies - both for your personal productivity and for transformative business applications.
Date: April 10th, 2025
Time: 5pm Eastern Time (US) / 2pm Pacific Time (US)
Duration: approx. 1h15min (60 min presentation + 15 min Q&A)
Location: Online - conference link to be provided prior to the event.
Speaker:
Adriano Blanaru
Adriano (Wharton MBA ‘10) is a seasoned and entrepreneurial product leader with extensive experience in building tech products across multiple industries and scaling AI platforms globally.
A key early product manager at Eightfold AI, where he led major deployments for companies like Vale and Mercado Libre (which, combined, processed over 2.5M job applications in the first 12 months post launch), Adriano has led the development of AI-centric solutions since 2019.
He is the founder and CEO of PPFX Labs, an Applied AI Solutions lab in the Silicon Valley, helping companies and workers to get up to speed and tap into AI’s transformational potential.
Host:
Guilherme Giserman
Guilherme Giserman (Wharton MBA '13) is currently leading the development of a new cryptocurrency exchange. Previously, he was Head of Crypto Trading at Itaú BBA. With a background in global equities, Guilherme has worked as a Portfolio Manager and Analyst specializing in the tech sector at asset managers such as SPX Investimentos, BlackRock, and Guggenheim.
Cost:
Wharton Members: No Charge
Non-members: $15
